Imagine if Betty Crocker, the queen of perfect desserts, were managing your Business Development Center (BDC). Her approach to turning leads into appointments and generating high ROI would probably look
When a customer calls a dealership, they’re not merely talking to a BDC agent; they’re interacting with the face and voice of the entire dealership. Often, this phone call is
In the automotive BDC world, effective storytelling can make the difference between setting a VIP Private Event appointment and having a customer turn down the invitation. By sharing stories from
Bring Ethos, Pathos, and Logos into BDC Training The BDC (Business Development Center) plays a crucial role in ensuring seamless communication with potential buyers and service customers. Effective communication is
In the ultra-competitive automotive business, following up with unsold showroom traffic is crucial for maximizing opportunities. Often, a customer leaves without purchasing but remains in the market, visiting other dealerships
In the fast-paced, multi-tasking world of a Business Development Center, one thing is clear: simplicity is a powerful tool. When it comes to creating processes and scripts for your BDC
In today’s fast-paced automotive market, the ability to scale and adapt to changing customer expectations is more critical than ever. Car dealerships are facing increasing demands to provide exceptional customer
A Business Development Center is a dynamic operation with many moving parts, each contributing to its overall success. Much like a finely tuned machine, every process—whether it’s data collection, lead
In the car business, the BDC serves as the engine that drives customer engagement and lead conversion. The sequence in which calls are made in the BDC is not arbitrary;
In the BDC, the pressure to work rapidly is common. Business Development Centers often find themselves caught in a relentless pursuit of speed, believing it to be the sole determinant
